
Successful Musicians Podcast – Episode #27: Crafting the Perfect PR Pitch with Kaytee Long Becker
“Press release is not your entire PR strategy. So I just want to make that super clear so there’s no confusion. It is a tool that can absolutely be really helpful but it is not your campaign. When you are writing a press release, you want to think of it as an announcement so it has to be something really newsworthy that someone besides your mom and your grandma would be interested in. ”
~Kaytee Long Becker